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ICC introduces AI instrument for cricketers safety throughout Ladies’s T20 World Cup


The captains of the ten international locations collaborating within the ICC Ladies’s T20 World Cup 2024 pose with the occasions’ trophy on October 2, 2024. — ICC

A brand new AI instrument has been launched by the Worldwide Cricket Council (ICC) as a part of the social media moderation programme for the continued Ladies’s T20 World Cup with an intention to assist shield the gamers from dangerous content material. 

The instrument will assist the ladies gamers keep away from content material referring to hate speech, harassment and misogyny in the course of the marquee occasion. 

On the opening day of the T20 World Cup 2024, ICC launched an announcement saying that the programme will “promote a more positive and inclusive online experience for teams and players”.

Indias Harmanpreet Kaur (L) and Pakistans Fatima Sana at the Captains Photocall for the Womens T20 World Cup 2024 on October 2, 2024. — ICC
India’s Harmanpreet Kaur (L) and Pakistan’s Fatima Sana on the Captains’ Photocall for the Ladies’s T20 World Cup 2024 on October 2, 2024. — ICC

As per the assertion issued by ICC, 60 of the cricketers collaborating within the occasion have already opted for the programme.

ICC has collaborated with GoBubble to offer a mix of AI and human sources to observe feedback on ICC’s social media handles and the 60 gamers who’ve signed up for the initiative.

“The cutting-edge technology is designed to identify and hide from public view toxic content such as hate speech, harassment, and misogyny, helping to create a safer and more welcoming space for fans to engage with the World Cup,” the ICC launch stated.

“We are dedicated to fostering a positive and inclusive environment for all participants and fans of the ICC Women’s T20 World Cup, it’s been great to see so many of the players and teams embrace our new initiative,” ICC head of digital, Finn Bradshaw stated.

Alyssa Healy of Australia (L) and Sophie Devine of New Zealand laughing during an event of the ICC Womens T20 World Cup 2024 on October 2, 2024. — ICC
Alyssa Healy of Australia (L) and Sophie Devine of New Zealand laughing throughout an occasion of the ICC Ladies’s T20 World Cup 2024 on October 2, 2024. — ICC

The ladies cricketers are overjoyed with this initiative with South African wicketkeeper-batter Sinalo Jafta saying that this type of safety is “very big”.

“For me with social media protection I think it takes a lot of weight off players, especially at World Cup campaigns as that is the worst of it,” the Proteas keeper was quoted saying within the ICC launch.

“There may be nothing worse than opening up your cellphone after a loss — or after a victory — and no matter what facet you end up there’s at all times some degrading remark about your character,” she added.

Jafta continued saying that it’s arduous to inform the youthful gamers to not take a look at the content material on-line however “what are they going to do? It is literally their thing”. 

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